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PROFESSIONAL HISTORY

Passionate and driven, my skill sets include designing, copywriting, video editing, photography, event planning, as well as marketing communications. I'm a curious learner who is always yearning to improve myself and challenges are something I face with an "I've Got This" attitude. As a student, my persistent attitude and constant yearning to learn new things have earned me numerous leadership opportunities. As an individual, my enthusiasm, creativity and top-notch organization have given me the skills necessary to work well both on my own and as part of a team.

With my current experience, ever-growing skillsets, go-getter attitude, and global perspective of the world through multiple experiences traveling abroad and around the United States, I hope to bring a fresh perspective to the company I work for. I'm the one to call if you're looking for someone who will create lasting impressions with your team.

Contact me at sarahcheong96@gmail.com, and I will respond as soon as I can.

Professional History: CV
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MEDIA & MARKETING STUDENT COORDINATOR

June 2016 – Present

  • Increased the engagement level between the students and the office’s social media by 10% 

  • Create email marketing campaigns and templates on MailChimp 

  • Manage media content and postings for WSU International Service's Official Facebook Page, Youtube, and Instagram channels. 

  • Copywrite, create and design promotional content for recruitment and website using Adobe InDesign and Adobe Photoshop. 

  • Create and edit promotional videos using Adobe Premiere Pro and Adobe Audition. 

  • Help organize and execute any major and minor International Services events.

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GLOBAL MARKETING & RESEARCH MANAGER

January 2018 - May 2018

  • Led research team in finding the best solutions for our clients through thorough research on their competitors and upcoming marketing trends.

  • Engage in developing core marketing strategies in branding products for B2B and B2C companies.

  • Develop effective marketing tactics to promote clients' brand image and services while increasing customer loyalty

  • Collaborate with designers to create advertising materials for clients

  • Assist in the production of deliverables

  • Pitch the final finished campaign to the client together with two other teammates

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PUBLIC RELATIONS DIRECTOR

January 2018 - March 2018

  • Create and designed marketing materials for Winona State Hackathon.

  • Publicize the event on all possible communication channels around Winona State and increased the participation level by 100%.

  • Assist the Winona State Hackathon Director in handling investor relations, community relations and administrative tasks.

  • Helped execute the event, taking responsibility for all media and customer service needs of participants.

  • In charge of getting event's swag and promotional items.

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